Selling Property

Learn About Selling a House

Knowledge can be the key to a speedier house sale. That's why you're smart to learn all you can about selling your house -- from appraisals and negotiations to what to expect at final closing. Plus, now's a good time to find out how an agent can help you market your house for the quickest sale at the best price possible.

Create a marketing plan for your home that will help distinguish it in your local marketplace and attract buyers to your property. This may include advertising in the newspaper, posting your listing on the Internet, holding an open house and more.

The two most important factors when selling a home

Price and condition are the two most important factors in selling a home, even in a down market. The first step is to price your home correctly. Use comparative sales information from your agent, or pay for a professional appraiser, to objectively evaluate your home's worth. Second, go through the house and repair any obvious cosmetic defects that could deter a buyer.

In a down market, you may have to consider lowering your price and/or making a major repair, such as replacing the roof, in order to lure a buyer. Also, make sure that your home is getting the exposure it deserves through open houses, broker open houses, advertising, good signage and a listing on the local multiple listing service or online listings provider.